Land Rover experiences at global auto shows
As senior interface designer at Imagination I helped re-define how customers engage with the Land Rover brand at global auto shows.
Users can now discover detailed information on everything from engine type and fuel consumption to security features and exterior trim options for each model on display. We empowered customers to explore image galleries and view adrenaline packed HD videos of the models in action. This all happens on a Samsung tablet built into physical structures next to each vehicle.
MY ROLE
Visual & interaction design
CLIENT
Land Rover
AGENCY
Imagination
